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Vinamit honoured for China success

2014-01-13 11:43:01

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Dried fruit producer Vinamit JSC has become the only Vietnamese company to receive the China-ASEAN Business Council's award for successfully penetrating the Chinese market.

 

The award, which honours firms and entrepreneurs from ASEAN member countries for their outstanding performance in the Chinese market, and contributions to economic development, environmental protection and social activities in China, was presented at a ceremony held in Beijing on January 7.

 

Vinamit's products, including dried jackfruit, banana, sweet potato, taro and mango, are sold in major supermarket chains and online marketing networks across China, and becoming very popular with the Chinese public.

 

Established in 1991, Vinamit, which is headquartered in the southern province of Binh Duong, has posted an annual average growth rate of 30 – 50 per cent.

 

Sales in China currently make up 60 per cent of the company's export turnover.

 

The company has set up distribution networks in many countries and territories worldwide, such as China, Taiwan, Malaysia, Singapore, Hong Kong, Thailand, the Philippines, Japan and the United States, among others.

 

Meanwhile, Le Duc Duy, Vinamit's commercial manager, told Viet Nam News that his company was doing well in China with a year-on-year growth of 15-20 per cent in revenues.

 

In 2013, the Beijing Commercial Court ruled in favour of Duc Thanh, saying the Vinamit brand had sole ownership for dried fruit that was being sold by a rival Chinese firm.

 

Source: vns