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Vietnam's coffee exports in January are estimated to have dropped 17.6 percent from a year earlier to 120,000 metric tons, while rice exports likely fell 29.5 percent, government data released on Friday showed.



In the fast-changing shipping world, ZIM Integrated Shipping Services has set itself apart as an independent carrier with a fresh, unique approach.
ZIM’s strategy as a global niche carrier offers distinctive advantages to customers worldwide. We have created a smart, efficient network that ensures stable, reliable services; and we have made it our mission to focus on the needs of our customers, which stand at the heart of all our decisions.
ZIM operates in select trades, where it has a competitive advantage and where it can provide superior service. In these trades, ZIM is a significant player with a sizable market share. We maintain a flexible partnership approach with other major carriers, and our new line structure is a much-needed alternative to customers concerned about the current alliance-dominated market.
We make the most of our flexibility and creativity to provide premium services and solutions adapted to our customers’ evolving needs. Our professionalism is built on decades of experience and skill, and a history as trailblazers in the container shipping business.
With a proud, decades-long heritage, we are confident in our ability to maintain our position as a top industry performer dedicated to efficiency and profitability, as we continue to deliver exceptional service to our customers.


iMarketVietnam is a member of iMarketKorea with the head office in Hanoi. iMarket Korea is Korea's leading business to business e-procurement service provider. We are specialized in poviding procurement services and MRO (Maintenance, Repair & Operation) goods. The company manages over one million products in Asia and Europe with the charter capital of over 1,000,000 USD.

Our vision is to create Supply Chain's infinite values for corporate sustainability. Through value creation, customer satisfaction, ethical management and taking desperate measure of autonomy and creativity, we are oriented towards the World-Class industrial distribution services company.


Unigen Corporation, found in 1991, is a leader in the design and manufacture of OEM memory, DC-DC power converter, wired and wireless communication, and flash solutions. Unigen supplies silicon, modules, and services to leading clients in the PC, server, networking, telecommunications, imaging, medical, defense, and mobile computing industries. Unigen is headquartered in California, US, and based 4 subsidiary companies on Taiwan, Vietnam, Malaysia and China. Unigen Vietnam Hanoi was established in 2012 and located in Bac Ninh province. We are expending our business and welcoming skill candidates to join us

SFO - Sourcing Footprint Optimization

2020-10-26 17:10:50

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 SFO - Sourcing Footprint Optimization



SFO is a tool that helps you to maximize the profit generated from your global, regional or domestic supply chain. It tells you the most profitable way to serve the demand of your markets with the production or logistic capacity available.

SFO answers a simple question: which production unit (or supplier) should serve which market, through which Hub, to keep cost as low as possible and prioritize markets & products generating higher margin? 

SFO also offers the possibility to Optimize and Simulate:

- Inventory and related Working Capital

- CO2 footprint





The approach consists in defining the optimal connections and transfer volumes between the supply and demand points that compose your network. 


The data granularity is set to support accurate Strategic and Tactical decisions while remaining relatively limited to support quick changes of your assumptions.


SIMCEL RNO finds the optimal configuration for maximum profit but also supports simulating various alternative demand / supply scenarios. You are able to set model constraints, prevent specific connections, adjust tax rates following new FTAs, try out various cost hypothesis, increase sales for designated markets, simulate the effect an extra production facility (i.e. contract manufacturer), evaluate different hub locations alternatives, support supplier selection, define logistic outsourcing strategy, assess the impact of a major disruption and find mitigation approached, etc.


SFO Global Network Screenshot clean.png

SFO User Experience

SFO has been designed to be straightforward, easy to use and fast.


- Interactive dashboards, smart tables, quick input changes, dynamic maps, on the front end to provide users multiple perspectives in an intuitive & playful way. 

- Powerful optimization engine and computation power in the back end to provide answers in seconds and allow iterative approach to complex problems.


All this to provide users the ability to plan and respond quickly to regulation, demand or supply changes. It also helps to compute business cases effortlessly with its scenario generation and comparison features.


How is SFO made?


The tool has been crafted upon decades of expertise in supply chain and integrates the latest technologies available to offer users precision, speed and ease of use.


OPTIMIZATION: Optimization algorithm to minimize cost-to-serve, inventory, service level, shipment file rate, scrap and obsolescence, delivery routing, asset utilization, carbon footprint,…


MACHINE LEARNING: ML algorithm for customer segmentation, vehicle video recognition, fleet tracking, data cleansing, demand prediction, seasonality monitoring


SIMULATION: Network Simulation Engine dedicated to complex systems and heavy data load. Designed to reduce computing time. Live scenario experiments


ADVANCED ANALYTICS: Web based analytics with benchmark data, interactive display, data mining and simulation capabilities


For more details about SIMCEL Regional Network Optimization, please contact us at media@cel-consulting.com